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Revista Gestão do Esporte Aplicada, 5, 3, 2013



Cevnautas da Gestão,

     Alguém tem interesse e pique para adotar algum dos resumos dos artigos deste número da JASM  para publicarmos - com crédito que vale para o Lattes -  na biblioteca do CEV? Laercio

Journal of Applied Sport Management: Research that Matters

Table of Contents Articles

Strategies Implemented by Top NCAA Olympic Coaches to Enhance Support Surrounding Their Programs  
Lee Roberts, Coyte G. Cooper, Erianne A. Weight    

Abstract
A shift in institutional priorities related to profit maximization in “big time” sport programs (men’s basketball and football) has led to the elimination of many men’s Olympic sport programs (Ridpath, Yiamouyiannis, Lawrence, & Galles, 2009). As previous literature has demonstrated, coaches can work toward minimizing elimination decisions by raising money that will limit the financial burden of their program on the athletic department (Weight, 2010). Thus, the purpose of the study was to explore fund-raising practices of top NCAA Division I wrestling coaches (N = 10) to determine strategies that programs can implement to encourage sustainability initiatives. Following the identification of top coaches, respondents were interviewed to determine factors for giving and the best practices being implemented in the field. The interviews were coded and analyzed for common themes. These themes and their subcategories are discussed to provide a foundation for coaches to implement fund-raising initiatives of their own.

Future Trends in Outsourced Marketing Within Division I Intercollegiate Athletics: An Initial Round of a Delphi Study
Robert H. Zullo

Abstract
The purpose of this study was to examine opinions regarding future trends in outsourced intercollegiate sports marketing from managers of the outsourced marketing companies hired to administer media and marketing rights at select National Collegiate Athletic Association (NCAA) Division I schools. Twenty-eight of the 61 companies selected to participate in this study responded. Via the Delphi Method, data were collected as descriptive statistics, and frequencies were analyzed along with qualitative responses.

The findings indicated that outsourced companies seek new business opportunities for the future with athletic departments. The most likely area involved athletic facility naming rights; retailing, licensing and concessions are less desired areas. The responders also indicated that companies are satisfied with their relationship with the schools though properties are looking for means to reduce expenses in the partnership. Those responding also indicated that future ventures and continuous sales efforts are likely to focus on select Division I schools (both private and public) and their respective conferences, since these appear to be the most capable of demonstrating a larger financial return on investment within intercollegiate athletics.
    
Moving on Up: Division I Athletic Directors’ Career Progression and Involvement   
Robin Hardin, Coyte G. Cooper, Landon T. Huffman

Abstract
Collegiate athletic directors (ADs) are the chief executive officers within the athletic department of the colleges and universities they serve. While they are certainly high-profile, influential professionals, there are a limited number of research studies that focus in-depth on the career experiences of these athletic administrators. The purpose of this research was to examine the career experiences of athletic directors. The results showed a shift in the need for athletic directors to understand business and development and obtain a graduate degree. More than 80% held a master’s degree with previous areas of employment in development and marketing. Such skills were also shown in involvement as ADs indicated they were heavily involved in budget oversight and development. Other areas of involvement included policy-making and community relations. There was limited involvement in actual sport operations.
    
Managing a Sport Organization: The Impact of Recruiting, Selecting, and Retaining Elite Level Coaches in Sport  
Jonathon Edwards, Marvin Washington

Abstract
Hockey clubs in Edmonton, Alberta, Canada are a fascinating setting to study as they merge issues related to youth sport participation and volunteerism with elite level sport development. We examine the management of elite level hockey clubs, through interviews, to understand how the organizations develop and implement processes that enable them to obtain and maintain a positive reputation through the development of elite level hockey players. The results of our analyses show that hockey clubs view the coach as a vital part of creating and maintaining a successful organizational reputation. This study makes two contributions to the sport management literature; first we extend the literature on recruitment, selecting, and retention to the sport setting by understanding how hockey clubs acquire and retain the services of the most successful and qualified volunteer hockey coaches. Second, we provide a foundation for sport managers, working in a volunteer sport participation environment, to understand how they can compete for a limited pool of successful and qualified coaches.

FONTE: http://js.sagamorepub.com/jasm/issue/view/432
 

Comentários

Por Flávia da Cunha Bastos
em 27-07-2013, às 20h44.

Oi Laércio, adotar raduzindo?

Por Flávia da Cunha Bastos
em 27-07-2013, às 20h45.

traduzindo o resumo?

 

Por Laercio Elias Pereira
em 28-07-2013, às 08h34.

Flavia, Cevnautas,

Boa oportunidade pra gente mostrar como é o "Adote um resumo" no CEV. Gosto de contar o que aconteceu com o artigo de Handebol da revista Croata:

....

Um Exemplo de Funcionamento do Cev. Leipzig, Croácia, Brasil, Portugal

Cevnautas,

A biblioteca do CEV tem uma nova revista (a croata Collegium Antropologicum), em cujo número de 34(3) de 2010 foi publicado um artigo sobre a avaliação de atletas em Handebol.

Recebemos a notícia do artigo da Sociedade de Antropologia da Croácia através do alerta enviado através de um acordo do CEV com o serviço alemão de divulgação científica da Universidade de Leipzig (que rastreia publicações do Leste Europeu)

Postei na Comunidade Handebol um convite para a adoção do resumo (tradução)

http://cev.org.br/comunidade/handebol/debate/caracteristicas-fisiologicas-de-rendimento-dos-jogadores-handebol-elite-croacia

O cevnauta e professor de Handebol da Universidade Lusófona, Antonio Lopes adotou o artigo, que teve o trajeto: Croácia, Alemanha, Brasil, Portugal e Brasil. O Perfil da Condição Física em Andebol. Características Física e Fisiológicas dos Jogadores de Elite

http://cev.org.br/biblioteca/o-perfil-condicao-fisica-andebol-caracteristicas-fisica-fisiologicas-dos-jogadores-elite/

....................

O crédito do(a) tradutor(a) do resumo  leva à página do quem é quem no CEV.

 É preciso dizer também que os cevnautas professores e pesquisadores podem publicar na biblioteca do CEV artigos de revistas estrangeiras que costumam utlizar com os seus estudantes e orientandos.

Será que eu consegui explicar?

Laércio

Para comentar, é necessário ser cadastrado no CEV fazer parte dessa comunidade. Clique aqui para entrar.


:-)





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