Integra

Introduction

The core of modern sports philosophy is as the expression of modern Olympic Motto: "faster, higher, stronger". No sports activities has been completed without being proud of accompanying the philosophy of faster, higher, stronger in human beings in history which summarized the whole modern Olympic spirit and sports philosophy.
Olympic is the representative of modern sports while the Olympic thought is the representative of modern sports philosophy to human beings. The Olympic Chart describes the Olympic though as follows " In the modern world, full of powerful possibilities and menaced at the same time by perilous degradations, Olympism can constitute a school of noblesse and moral purity as well as of endurance and physical energy, on condition that the conception of honor and disinterest be continually raised to the height of the muscular ardor " It is, of course, not only the goals to chase for all the athletes and personnel involved in modern Olympic and sports field to be physically stronger, break the records and to be a gold medallist but also one of the requirements that the Olympic Otto asks for on one hand, on the other hand, therefore, the purpose of modern sports as well as the Otto focus more on the followings: while physically stronger is required, the enjoyment, personal dignity, fair play and team spirit from both sports competitions and Olympic games are required to be beyond gold medals from which the mental, psychological stronger athletes and personnel will appear.

Methods

Both qualitative and quantitative methods of questionnaire, experts’ visits as well as references etc., were used in this research in order to explore how modern sports philosophy had been damaged due to the over-commercialization of modern Olympics and how the "Philosophical Theory of Two Poles" appeared first in the East can prevent or reduce the content of sports philosophy damaged.

Results and discussion/conclusion

1. The conflict between modern Olympisim and commerce
Quite a lot of philosophers thought that sports is the symbols of fairness, equality and openness in many aspects. No another business on this planet are able to provide its employees like sports with such a environment of fair competition in which that almost all the employees are reserved to be paid back with their hard, smart working as well as their talents. What is happening is rather different with what are being imaging and presumption.
Huge reforms which have never had before in modern Olympic history have taken place since 1980. The changes especially the great impacts to Olympic ideality and sports philosophy brought by reforms are so huge that almost nobody would have believed it. It is desperately true that the reforms initiating in 1980 aimed to the problems that modern Olympic were up against, so-called " principle of independent ", " no profit making" , "no political touch with any government " and " amateur athlete" for instances, have made modern Olympic Games a total new appearance due to the high expectations to Olympic that modern people have. Modern Olympic has turned to a new page, therefore, Olympic committee is paying much more attention to propagation of Olympisim in cultures, education, science and technology. With the help of Olympic arts festivals, museums, science and technology conferences under the Olympic sports philosophy of " faster, higher, stronger ", modern Olympisim are spreading out, Olympic family is enlarging and the numbers of participating countries, areas and competitive items have reached as many as 172 and 257 respectively by the time of Baccelona Olympic Games in 1992. Frankly speaking, commercial and economic activities have infiltrated into every corners of modern society, while enjoying what brought by the reforms, therefore, modern people are witnessing the side-effects to Olympic athletes and participants also brought by the reforms. In front of such a powerful commercial waves, the principle of " faster, higher, stronger " and fair play is incapable of playing a role of antagonist.
TV transmission of Olympic Games every four years doubtlessly have become one of the biggest war of profit-making in commercial history. As result of the war, the timetable of Olympic competitions are made and decided by the businessmen who bought the privilege of transmission instead of organizers and participants so that " faster, higher, stronger " does not exist any more because of huge profit of advertisements. The reason that people around the hosting nations were in a dilemma of either watching TV in the late evenings, early mornings and going to work with " red-eyes "or going to bed with huge regret for not being dismissed next day was very simply for the people on the other side of globe to be able to watch TV in proper time because " we have only one earth "!
Olive leaf, national hero, excellent youth and working paragon are worth nothing in front of US dollar, luxurious cars, beautiful women and profit of advertisements. Commercial greatness that the modern Olympic gold medallists possessing are so powerful that the ancient and recently Olympic colleagues would have been feeling sham. While the gold medallists select the well-known companies as their advertisers, the Olympic gold medallists can even chose their advertisement bosses with little reputation without really knowing the quality of products that under advertising, as a matter of fact. What for? It is obvious that businessmen are for big profit while athletes for big cheque in front of which " faster, higher, stronger " and fair play are only served as a decoration. Sports philosophy is in puzzle about the fact that some of Olympic participants are doing their best to get the gold medals by means of drugs-abusing, game-controlling, bribery, " black-whistling " and benefiting themselves at the expenses of others etc..
Olympic sports philosophy and modern commerce appeared before human beings are sort of contorted monster. What Olympic Games organizers have been doing are rather contradictory since commercial activities such as sponsorship, advertisement and TV transmission have to be brought in in order to further develop modern Olympic Games, what’s more important is that commercial-related activities will even play more critical roles in future Olympic Games meanwhile Olympic sports philosophy have to be expanded and spread out. As a result of such trend, what have been focused on are who will be gold medallists, who will obtain Olympic medals, who will break world records on one side, very few knows where Olympic museum is, when Olympic festival is and what Olympic conference for science and technology is on the other side. Chinese proverb " the person succeeded is a king, the person failed is a bandit " seems more vividly than " faster, higher, stronger "describes the situation.
2. Sports and "the philosophical theory of two poles"
"the philosophical theory of two poles" refers to something happened will surely make at least a second one happen. The second one could either have already happened or could be happening late but it will definitely happen. The first is called "the early poll" while the second is called "the late poll". Two polls share same certain characters.
The philosophical theory is the connection methods, changing regulations and principles according to the philosophical theory of two poles. Two poles are in immobility at a certain period of time, live and death, developed and developing etc. for examples, on one hand and on another hand, the philosophical theory locating in between two poles is in active. Since life is between live and death, life is in active. something between live and death, in other words how to live and die, is so-called the philosophical theory, however, life is relatively mobile at certain period of time as mentioned above. Something locating between developed and developing is how to develop economy while making the process neither too quickly nor too slowly, therefore, the appropriate development is also the philosophical theory and the economy at certain period of time is also in immobility.
Let’s see some of the immoral and illegal activities in sports: what have happened to drug-abuse which has been rigorously prohibited by the International Olympic Committee for many years. Drug tests Olympic athletes are more frequent and precise and sanctions to drug-abusers are more and more severe, above all, blood test which has been strongly opposed by both athletes and coaches will be carried on in the upcoming Olympic Games. Facing such circumstances, however, quite a few athletes have still been taking the risk of being sanctioned to use drugs. More worse, a limited numbers of participants regard doping as joking, conscience as rubbish, bribery and game-control as normal. " black whistlers " put huge sum of money which it, perhaps, takes 5, 10 years, even longer time of hard working for a worker to earn into their pockets without being known within a few seconds not only brushing aside so-called " game regulations " in sports but also leaving behind all ethics, throwing far away all laws. And after which, several 10 thousands audiences inside the stadium as well as millions before TV screens are looked as idiots knowing nothing about soccer, whatever if necessary, corners, free-kicks, penalties will be awarded to the side by my favor until the winning goes to the side that I want. Do the " black whistlers " not know that they are in the period of immobility which will not last long between two poles and Justice will finally be done? Not mentioning their trembling with fears under the sword of Justice, not mentioning the sufferings inside prisons, the " black whistlers " should have ended up the immoral and illegal when knowing the principle of " philosophical theory of two poles ".
The " philosophical theory of two poles " is little bit similar to a well-known Chinese saying " Nemesis will be done according to good or evil " to certain extent. Lujia believes in the doctrine of "preserve self purity " and never force the others to accept what he himself or she herself doesn’t like. Fojia(Buddism) believes in the doctrine of with good intentions toward others because of reincarnation and retribution. The reason for people to believe " Nemesis will be done according to good or evil " is simply that people believe in it, therefore, people who don’t believe in it don’t believe it. Both who believe in and who don’t are correct when the "two poles" are observed under "the microscope of philosophical theory of two poles ". From the viewpoint of the " philosophical theory of two poles ", however, the topics like " Nemesis will be done according to good or evil " is absolutely true. In reality, people can never expect everything good he or she does will be rewarded but can expect most of his or her good-doings will be rewarded(Dale Carnegie, 1995), moreover, every rewarding will make him or her benefited very much. On contrary, people will not be punished for all bad-doings but will paid for most of his or her illegal and immoral activities, moreover, only one retribution can make he or she regret forever. In another words, the probability of that everything good will be rewarded is higher than the probability of that everything good will be punished on one hand, one the other hand the probability of that everything bad will be punished is higher than the probability of that everything bad will be rewarded. Comparing the above two probabilities, the rational and intellectual principle of conduct in society for human beings should be doing as many good as he or she can while doing nothing bad as possible as he or she can.
Olympism, Olympic philosophy and sports philosophy seems nothing to do with "the philosophical theory of two poles" of which understanding the principles, however, will be able to make the participants in sports and the participants struggling for Olympic gold metals "back to nature", "back to the majestic Olympic spirits" and back to human beings goodness as well as morality!

References

[1]. Haoqing "the Consistency of Olympism and Chinese Traditional Cultures.
[2]. Li Xueshu "A Research of Philosophical Patterns"
[3]. Long Shichao "the Essence of Contradiction Movements"
[4]. Ruixian "the Necessary Equipments for the Succeed"
[5]. Ruixian " Getting to know the Philosophical Theory of Two Poles"
[6]. Chenbing "Thinking and Questioning---Self-creating a Ideal personality"